The persona represents your public image, the part of yourself that is presented externally by what you say, wear and look like. The word is obviously related to the words ‘person’ and ‘personality’, and comes from the Latin word for mask. So the persona is the mask you put on before you show yourself to the outside world.
Your persona’s wardrobe of masks comprises the various faces you use to present yourself to different audiences in waking life—for example, your family, friends, colleagues and strangers. We wear these masks to help us relate better to different groups of people, but these masks are not the real you. Depending on the context of your dream and how you felt, your unconscious may be warning you that one of your personas is in conflict with your true self, or that you need to adopt a different persona to achieve your goals.
The persona is rarely personified in a dream. It is usually a dream theme, rather than a dream figure: for example, the persona can be said to be present in a dream in which your clothes are stained, or you are naked or inappropriately dressed. At its best, the persona is just the ‘good impression’ you wish to present as you fill the roles society requires of you. But, of course, it can also be the ‘false impression’ you use to manipulate people’s opinions and behaviors.
And, at its worst, it can be mistaken, even by yourself, for your own true nature; sometimes we believe we really are what we pretend to be! [1]